BUSINESS TIPS: Laid-off workers can start new businesses
A recent study by the Small Business Administration reveals that when unemployment is high, the number of sole proprietorships increases.Many people who have lost their jobs decide to start a small business. If you find yourself in this situation, unemployed and thinking about starting a new business, chances are good you will not have much money to start off with.
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www.fathomseo.com Joe Soltis, VP of Paid Search & E-Marketing at Fathom SEO, highlights three reasons why you should use Fathom SEO to manage your Pay-Per-Click Advertising Campaign. Fathom delivers results with a senior account executive coordinating an experienced SEO team who knows how to deliver a highly profitable ROI. Fathom SEO also offers Omniture Search Center analytics for FREE. And, with Fathom Call Tracking to track phone calls generated as a result of your pay-per-click marketing, you can record all phone calls to report on closed business.
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Is your computer’s hard drive dead? Is your computer unable to recognize the hard drive and access the data stored … more >>
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If you aren’t a guru then you may (like me) find keyword research difficult. Actually, it’s not a problem finding them. Most of what I find are just not good enough.
I always believed that Google’s keyword tool gave highly accurate results. I mean, they wouldn’t be telling fibs about their data, would they? Turns out they do and they don’t.
Any data you get isn’t accurate. It would have been correct at some point though. I discovered the answer almost by pure chance.
I was going for a keyword that had roughly five thousand competing pages. I felt I could do well with that one. I started churning out articles by the bucket load.
It didn’t take long to notice there were now over 9000 competing sites. I was shocked at this huge difference. Looked like it was going to be hard work. It turned out that my articles were showing on these sites and ranking for the keyword.
I would have definitely avoided this key phrase had I saw 9000 competing web pages. As a lot of them were mine (or had my article on) I was competing against my self most of the time. A win win situation if you ask me.
I got lucky on that keyword but I suspected I may not get lucky again so I made the decision to try out a keyword research service. Getting a daily list of quality keywords sent is something that appeals to me. I calculated the cost of these services and concluded that they were value for money.
There were a few to choose from but I went with Travis Sago and his Instacash service. Travis being at the top of the bum marketing pile. And bum marketing really appeals to me.
It takes me an hour or two to come up with a couple of decent keywords. Getting them delivered is a huge help. Two hours or so to me is quite valuable. For what the service costs each day against my 2 hours means I’m getting huge value.
All the big marketers bang on about outsourcing. I reckon there’s not much difference here. I’m giving my keyword research to someone else to do. That’s outsourcing.
You can find out just how the trial went over at my site. I said earlier about how I got loads of articles published for my chosen keyword. I’ll let you know how I did that on my site
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